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|Meet Day||M/W||2:45 PM - 4:00 PM||L130|
This course focuses on the challenges of leadership and management in nonprofit and nongovernmental organizations. The course provides students with the conceptual and analytic base needed to build and lead a new or established organization, finding a balance between strategic discipline and flexibility. The course exposes students to several analytic tools and processes (e.g., mission and vision, theory of change, strategic planning, organizational life-cycles and scaling, positioning and strategic marketing, performance measurement and evaluation, and partnerships and alliances). The focus throughout the course is on strategy and leadership. Students should be familiar with basic management concepts, either through an earlier course or professional experience. The course is taught primarily through case studies covering a wide range of organizations both domestic and international. Students undertake research and write three papers over the course of the semester working with a real client organization. These papers address: mission, vision and theory of change; strategic marketing including branding; and performance measurment and evaluation.