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Thursday, November 21, 2013

Inside the Victory Lab: Using Data, Experiments and Analytics to Make Campaigns Smarter

Week 8 (11/21): Mystery science politics We’ll take a perplexing piece of real-world campaign research — the results of an experiment conducted within the context of presidential election in a swing state — and, drawing on all of the tools we’ve reviewed throughout the semester, work through what it might mean. We’ll be joined by a veteran of one of the campaigns involved to see how our conclusions match up with the view from inside the war room. Guest: Michael Simon, president, HaystaqDNA; former national targeting lead, Obama for America

  • Location:
    Faculty Dining Room
  • Date:
    Thursday, November 21, 2013
  • Time:
    4:00 PM

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John F. Kennedy School of Government 79 John F. Kennedy Street
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