Management Science
Vol. 68, Issue 9, Pages 6434-6453
Date of Publication: September 2022

Authors:

  • Rembrand Koning

Citations

Koning, Rembrand, Sharique Hasan and Aaron Chatterji. 2022. Experimentation and Start-up Performance: Evidence from A/B Testing. Management Science 68, no. 9 (September): 6434-6453.