• William C. Kirby


From Beijing Jeep to ASC Fine Wines: The Story of an American Family Business in China. William C. Kirby, March 14, 2014, Case. "In 1985, Don St. Pierre Sr. became President of Beijing Jeep, the troubled joint venture between American Motor Corporation and the Chinese government to build Jeep Cherokees in China. Just over a decade later in 1996, leveraging contacts from his time in the automotive industry, he founded ASC Fine Wines with his son, Don Jr. Despite many challenges, from building a distribution network from the ground up to...." May require purchase or user account. Link verified October 6, 2014