• George Serafeim


How to Kill Quarterly Earnings Guidance. George Serafeim, June 18, 2014, Opinion. "Quarterly earnings guidance has outlived its usefulness. There are instances when it might be perfectly legitimate and value enhancing to issue earnings guidance in an effort to inform the market about material disruptions, shifts in the business model etc., but on the whole, the practice is not a helpful way of building a sustainable business that is geared to succeed in the long-term. By now it is well understood that the short-term focus by shareholders on quarterly earnings can impair firms’ ability to create long-term value..." Link Verified October 11, 2014