• Stefan Thomke


Innovation Needed for Long-term Sustainability. Stefan Thomke, August 20, 2015, Opinion. “Innovation is not something you switch on and hope it will happen next week. It may take years. So you have to do it all the time. And you must do it when the end result is not clear. If you are always looking for assurance, then maybe you are not ready to be CEO. When you look at it closely, it is not that risky. Think about what you are going to leave for your successor. I deal with these issues in a case study on Lego, the famous plastic toy builder company. This is something I divide into four periods — the first, where the founders built one of the greatest brands…” Link