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| Richard Zeckhauser | Iris Bohnet | Mohamad Al-Ississ
The Elasticity of Trust: How to Promote Trust in the Arab Middle East and the United States. Iris Bohnet, Mohamad Al-Ississ, Richard Zeckhauser, June 2010, Paper. "To trust is to risk. When we lend someone money, we make ourselves vulnerable, hoping or expecting that the borrower will reward our trust and return the money at a later stage, possibly with interest or a reciprocal favor added. Generally, people are more willing to engage in a risky…