Authors:

  • Alan MacCormack

Excerpt

Spurring Innovation Through Competitions. Alan MacCormack, Fall 2013, Paper. "Alan MacCormack, Fiona Murray, and Erika Wagner examine the phenomenon of corporations using innovation contests. They write: "Companies are searching for better ways to identify and exploit novel solutions. Increasingly, they are discovering that many of the very best ideas lie outside their organizations, in an ecosystem of potential innovators who possess wide-ranging skills and knowledge."...." Link