Ushering in the Eco-Digital Era

March 2024, Interview: "In one of our recent studies, we found that a large majority (77%) of senior executives believe that we are experiencing a dual transition to a more digital and sustainable world. In the Eco-Digital EraTM, there is greater exploration of digital technologies’ value to business – for instance by scaling of data and cloud, digital technologies play a crucial role in achieving sustainable goals, there is a fast evolution of emerging tech such as generative AI and synthetic biology, and greater collaboration giving rise to digital ecosystems. The rapid rise and democratization of generative AI is a prime example of how this shift is truly fundamental, cross-sectoral, and global in nature."