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Faculty: Nicco Mele
|Meet Day||M/W||1:15 PM - 2:30 PM||Belfer 400 Land Hall (HKS)|
From Obama's use of the Internet to drive his presidential campaign victory to the upheaval of the Arab Spring, digital technology is challenging and changing established institutions on a number of fronts. This course introduces students to the history of the Internet and the emerging technologies that are defining the Digital Age with an emphasis on the role of technology in political and advocacy campaigns. The course will cover a wide range of issues related to technology’s impact on political campaigns and political advocacy including: persuasion in political campaigns using digital media; media coverage and social networks in political campaigns; online fundraising in political campaigns; data collection and data targeting in voter turn-out. We will be reviewing in detail the role of technology in the 2008, 2012, and 2016 US Presidential elections.