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Wednesday, November 6, 2013

269+1: Behind the Scenes of A Presidential Campaign

Talking to the Voters -- Political Speechmaking in the Digital Age. Guest Peter Flaherty, Senior Advisor to Romney for President 2008, 2012. The spoken words of a candidate are one of the most revealing forms of communication in a campaign. Speeches are critically important to any campaign, and even more so in presidential races that are scrutinized at every juncture. Content, tone, delivery, venue -- all must convey exactly what the candidate wants to express, in the candidate's own voice, in a way that connects with voters…all the while making sure that no snippet can be misconstrued or seen as a gaffe in a YouTube clip. Peter worked for Mitt Romney for ten years -- in the state house and on the presidential campaigns -- framing countless speeches, and understands the process as well as anyone in politics today. In addition to his campaign experience, Peter's background as a homicide prosecutor in the Suffolk County DA's office gives him a unique understanding of the importance of narrative and persuasion in spoken language. Faculty Dining Room

  • Location:
    Faculty Dining Room
  • Date:
    Wednesday, November 6, 2013
  • Time:
    4:00 PM

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John F. Kennedy School of Government 79 John F. Kennedy Street
Cambridge, MA 02138
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