Journal of Politics
Vol. 68, Issue 4, Pages 946-959
November 2006
HKS Authors
See citation below for complete author information.
Marvin Kalb Professor of Global Communications
Citation
Baum, Matthew A., and Angela S. Jamison. "The Oprah Effect: How Soft News Helps Inattentive Citizens Vote Consistently." Journal of Politics 68.4 (November 2006): 946-959.