New York Times.com
October 4, 2010
Abstract
Global politics has become a contest of competitive credibility. The world of traditional power politics was typically about whose military or economy wins, but in an information age, power is also about whose story wins.
Narratives become the currency of soft or attractive power. Governments compete for credibility not only with other governments, but with a broad range of alternatives, including news media, celebrities and other individuals, corporations, nongovernmental organizations, intergovernmental organizations and networks of scientific communities.
Citation
Nye, Jr., Joseph S. "The Pros and Cons of Citizen Diplomacy." New York Times.com, October 4, 2010.